Is AI Search Ignoring Your Business?
When someone asks ChatGPT, Perplexity or Gemini for a recommendation, is your business the one they mention, or does AI recommend someone else instead?
We install AI search optimisation on your WordPress site, build an AI-friendly mirror of your content, and keep watching and improving it in the background. Set it up once, and then we monitor.
%
of searches now end without a click
weekly ChatGPT users
higher conversion from AI search
Not sure where you stand yet? Get your free AI Search Readiness Report and find out before you book a call.
UNDERSTANDING AEO
What Is Answer Engine Optimisation?
When someone searches for a product, a service, or an answer to a question, they used to scroll through a list of website links and choose one to click on. That is how search has worked for over twenty years, and traditional SEO is what helps your website appear in that list.
That is changing. Today, tools like Google AI Overviews, ChatGPT, Perplexity, and Microsoft Copilot read through thousands of web pages and then write a direct answer for the person searching. No list. No clicking. Just one response, with a small number of sources named and linked.
Answer Engine Optimisation (AEO) is about making sure your website is one of those named sources. It is the practice of structuring your content so that when AI writes an answer in your industry, it trusts your website enough to use it.
Think of it this way: SEO gets your website onto the shortlist. AEO gets your website into the answer.
AN IMPORTANT NOTE
AEO Does Not Replace SEO
This is important. AEO is not a replacement for the SEO work you have already done. Traditional SEO remains vital. It is the foundation that everything else builds on. Without strong SEO, your website will not have the authority, the content, or the technical health that AI platforms look for when deciding which sources to trust.
What AEO does is add a layer on top of that foundation. It takes the content and credibility you have already built through SEO and makes sure it is structured in a way that AI can read, understand, and confidently cite. The two work together. Neither replaces the other.
This service is designed for websites with good SEO foundations already in place.
Answer Engine Optimisation (AEO) focuses on helping your business become more visible in AI-powered search platforms such as ChatGPT, Google AI and Gemini. It does not include a full SEO optimisation of your website.
If your website also needs traditional SEO improvements, we’re happy to help with that too. We can recommend the right combination of SEO and AEO to give you the best results.
WHY NOW
Why Are We Offering This Now?
AEO has been a growing topic in digital marketing for the past couple of years. But for much of that time, it was moving too quickly for us to give reliable, lasting advice on. AI platforms were changing how they sourced information. Google was experimenting with different formats. Best practices were being rewritten every few months.
We do not recommend strategies to our clients until we are confident they are proven, stable, and genuinely useful. That is not how every agency works, but it is how we work.
What has changed is that the picture has now settled. The fundamentals of AEO are established. The data backs them up. And the businesses that act now will have a meaningful advantage over those that wait another year.
HOW IT WORKS
A Simple Process That Fits Right Into Your Existing Website
Set it up once, and then we monitor. We install, then run the audit, apply the optimisation, and keep watching your results, quietly in the background.
The audit
We run a full AI visibility audit, checking exactly what ChatGPT and Gemini see, whether you’re already being cited anywhere, and where the gaps are.
The optimisation
We build a mirrored version of your content that’s easy for AI to read and quote: clearer answers, better structure, everything AI search engines look for. Your original page always stays the main version, the AI-friendly copy simply points back to it, so there’s no confusion or duplicate content. Once it’s ready, we let AI systems know there’s new content worth a look, so they come back and take notice.
The recommendation
As AI models re-index and start trusting your data, typically over the first few months, they stop overlooking you and start citing you, with a direct link back to your site.
The result
We track which AI models talk about you and how much traffic they bring.
HOW IT ACTUALLY WORKS
Your Site Stays The Same. AI Sees More.
Your human visitors see your beautiful WordPress design exactly as it is. Behind the scenes, we build a fast, structured version of your content, written specifically for AI to read.
Written the way people actually ask
We turn technical or stylised writing into plain, direct language, the way people actually type questions into AI chats.
Answers AI loves to quote
We build clear, FAQ-style answers from your content that AI systems can easily pull from and cite back to visitors.
A cheat sheet for AI (schema / JSON-LD)
We give AI systems a clear, structured summary of your business information, in the format they read most easily.
A map for AI crawlers (LLMs.txt file)
A dedicated file that points AI systems straight to your most important content, so nothing gets missed.
AEO PRICING
Start Here, Then Go Deeper If You Want To
Not ready to commit yet?
Start with your free AI Search Readiness Report; it’ll show you your AI Search Readiness Score and biggest opportunities, no cost, no obligation. Get My Free Report
AI Search Optimisation From £99/month + set up fee £30 (Start Here)
The affordable entry point and where every AEO client starts. AI search engines typically take around 12 weeks to start picking up and trusting the changes, which is why we ask for a 3-month minimum term. We’re actively monitoring and refining your results throughout.
- Plugin installed on your WordPress site
- A full check of how AI currently sees your site
- Automated AI-friendly copy, built for AI, not for visitors
- Ongoing monitoring of AI mentions and traffic
- No changes to your live site, ever
- 3-month minimum term, then cancel any time
AEO Expert Review from £397 ( One-off Optional next step)
Requires AI Search Optimisation to be active. Once it’s up and running, Expert Review is there for when you want to go further: your most important pages, reviewed and refined by hand, in your voice, with the judgement about what matters that only comes from us knowing your business.
| Silver | Gold Most Popular | Platinum | |
|---|---|---|---|
| Price | £397 | £597 | £997 |
| Pages reviewed | 4 | 6 | 12 |
Each tier includes a hands-on review of your chosen pages: sharper opening answers, headings that match how people actually ask AI questions, and a final check that nothing sounds robotic or generic.
Not on WordPress? AI Search Optimisation is a WordPress-only service, since it depends on a plugin installed on your site. If you’re on Squarespace, Wix, Shopify or another platform, we can’t currently offer the automated tier, but get in touch. Depending on your platform, a manual AEO project may still be possible.
WHAT’S INCLUDED
Every Layer, In Plain English
AI Search Optimisation
WordPress plugin installation and setup
A full check of how well AI currently understands your site
Automated AI-friendly copy: clearer answers, better structure
A check that AI systems are allowed to visit and read your site
Monthly reporting on AI mentions and estimated traffic
Fully reversible. Cancel any time
AEO Expert Review (add-on)
Manual, page-by-page review of your chosen pages
Rewritten opening answers in your own voice
Headings aligned to how people actually ask AI questions
New AI-friendly content written and published where gaps are found
A trust and credibility check for the pages you choose
A short call to talk through what we changed and why
CLIENT KIND WORDS
A few questions buyers usually ask
Does this replace my current SEO plugin?
Not at all. It works alongside Yoast, RankMath, SEOPress or whatever you’re already using, with no conflicts. Your SEO plugin helps you rank on Google, our AI Search Optimisation service helps AI chatbots like ChatGPT find and recommend you too.
Will this change how my website looks or works?
No. The plugin creates a separate, AI-only version of your content behind the scenes. Your visitors see exactly the same site as before. Nothing on your live pages changes.
Won’t having two versions confuse Google or count as duplicate content?
No. Your original page always stays the official version that Google and AI systems recognise. The AI-friendly copy simply points back to it, so search engines know exactly which one is real. There’s no risk of being penalised for duplicate content.
Do I need to hire a developer?
No. It’s a simple WordPress plugin, and we handle the installation for you. There’s no coding or technical setup needed on your end.
How long until I see results?
We start building and monitoring your AI-friendly mirror immediately after setup. AI search engines typically take around 12 weeks to start trusting and picking up the changes, which is why AI Search Optimisation runs on a 3-month minimum term.
Can I cancel?
AI Search Optimisation runs for a minimum of 3 months, since that’s roughly how long AI search engines take to start responding, then it’s a rolling monthly subscription you can cancel any time. Expert Review is a one-off payment per round of pages.