Getting Ready for Your New Website

A well-designed website isn’t just about looking good, it’s about clearly communicating who you are, what you offer, and how people can work with you.

Web Design For Business Owners

Your website is often the first place potential clients interact with your business, so it needs to make a great impression. But more than that, it should be clear, strategic, and designed to work hard for you behind the scenes.

We create beautiful, mobile-friendly websites that not only look good but are built with the purpose of showcasing your services, connecting with your audience, and converting visitors into loyal clients. Whether you’re starting fresh or upgrading an outdated site, we’re here to help you create a website that feels like you and supports your next stage of growth.

Branding services

Content

Branding is more than just a logo; it’s the full picture of how your business is seen and remembered. You need a cohesive visual identity that includes your logo, colour palette, fonts, content, and professional images, all working together to tell your story and reflect the heart of your business. The result? A brand that feels aligned, looks polished, and connects with the right people.

Jon Bradley Photography Website

Web Design

Your website should be a natural extension of your brand, beautiful, functional, and built with purpose. We design clean, user-friendly websites that reflect your unique style, guide visitors with ease, and are strategically crafted to turn interest into action. From layout to functionality, every detail is designed to support your goals and help your business grow online.

on page seo

SEO

There’s no point in having a stunning website if no one can find it. That’s where SEO comes in. We optimise your site from the ground up. using targeted keywords, smart structure, and clear content that speaks your audience’s language. With a focus on both visibility and performance, we’ll help your site rank higher, attract the right visitors, and support long-term growth, without the jargon.

Getting Ready for Your New Website

A well-designed website isn’t just about looking good, it’s about clearly communicating who you are, what you offer, and how people can work with you. Here’s how you can start preparing before we begin the design process:

Review Your Current Website (If You Have One)

Take a moment to look at what’s working and what’s not. Are there pages you never use? Is anything missing? Make a note of what you like, what feels outdated, and what you’d love to change.

Gather Website Inspiration

Start saving websites you love—even if they’re from a different industry. Pay attention to the layout, style, colours, and how easy they are to navigate. This helps us understand your vision and what you’re drawn to.

Know Your Goals

Think about what you want your website to do. Do you want more enquiries? More bookings? To showcase your services clearly? Knowing your main goals helps us design with purpose and impact.

Make a Rough Page List

Even a simple list of what you think you’ll need—like Home, About, Services, Contact, Blog, etc.—can help us plan your site structure. Don’t worry if you’re unsure; we’ll guide you through it.

Get Your Words Together

If you already have copy written, that’s great. If not, start jotting down ideas about what you want to say—your story, what you offer, who you help, and why. We can help shape and polish it during the process.

Think About Functionality

Do you need a blog, booking system, online shop, client portal or something else? Make a list of features you know you’ll need (or think you might), so we can plan for them from the start.

Have Your Branding Handy

If you already have a logo, brand colours, or fonts, keep those ready. If not, we can help you create a cohesive look that carries through from your branding into your website.

Get Your Words Together

If you already have copy written, that’s great. If not, start jotting down ideas about what you want to say—your story, what you offer, who you help, and why. We can help shape and polish it during the process.

Think About Functionality

Do you need a blog, booking system, online shop, client portal or something else? Make a list of features you know you’ll need (or think you might), so we can plan for them from the start.

Have Your Branding Handy

If you already have a logo, brand colours, or fonts, keep those ready. If not, we can help you create a cohesive look that carries through from your branding into your website.

“Design is not just what it looks like and feels like. Design is how it works.”

– STEVE JOBS-

Custom Web Design

TIMELINE: ABOUT 3-4 WEEKS

Your website is often the first place potential clients interact with your business, so it needs to make a great impression. But more than that, it should be clear, strategic, and designed to work hard for you behind the scenes.

What you can expect

 

  • Custom-designed, mobile-friendly website tailored to your brand

  • Strategic layout and user-friendly navigation

  • Branded colours, fonts, and visuals to ensure consistency

  • On-page SEO setup to help your site get found

  • Contact forms and call-to-action buttons

  • Integration with your email marketing or booking systems

  • Blog setup (if needed)

  • Ecommerce, Membership area (if needed)
  • Image optimisation and fast-loading pages

  • Basic accessibility and responsive design across devices

  • Website training so you can confidently make updates

  • Launch support to make sure everything runs smoothly

CLIENTS KIND WORDS

“After much searching for the right designer, we were thrilled to find Kathy. ”

When exploring our options together, she demonstrated that she was very flexible and willing to work with our needs. She kindly made the changes we requested and offered great ideas for achieving the results we were seeking and made the whole process painless and actually enjoyable! If you’re someone who doesn’t want to be put into the standard design formula but really wants to be sure you can collaborate with someone who feels more like a “partner” – Kathy is your designer! Thank you, Kathy!

FARRAH ROSE 

“Kathy offers amazing service. She is professional yet approachable.”

“Thanks to Kathy, our new logo and website were redesigned, and it was so desperately needed! She quickly grasped what we were trying to achieve and provided an easy-to-understand brand board and proposal about what she could do to help us. Not only did she make our logo and website polished and easy to navigate, but we also knew exactly what she wanted from us. As a result, our brand and website are now more user-friendly and clearly reflect our values. Thank you!“

Karen Evans – DeVA Charity

“The best Designer that we have ever worked with. ”

Attention to detail is fantastic, and the help and advice that we received have been invaluable. If you need help with a new website or your current one, contact Kathy. You will not be disappointed. Thanks to all of us at Surfside for all your help.

GARY MALLINDER , BUSINESS OWNER

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Are You Ready To

TELL YOUR STORY?

Ready to bring your brand and website to life? Book a call and let’s chat through your ideas, where your business is headed, and how we can support you in creating something that feels aligned, professional, and totally you. It’s a chance to explore your project, ask questions, and see if we’re the right fit to work together.

GET OUR free BRAND and WEBSITE HEALTH CHECKLIST

Quickly assess what’s working, what needs attention, and how to get your online presence working harder for your business.

Brand and website health checklist

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